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Google Adsense as Supplemental Income

admin — Fri, 26 Mar 2010 15:46:20 +0000

There are times Google’s heralded ad affiliate program isn’t in your long term business interest. Oh no I said it!

AdSense isn’t the unstoppable revenue engine for every eBusiness. Before I am taken out and flogged by the eCommerce pundits — please let me explain what I mean in my defense.

I make revenues from AdSense at a very high click-through rate. I experience high click-through rates with AdSense without resorting to questionable tactics like tricking site users with photos (the AdSense trick and tip dujour).

So my perspective is from one who has made decent income from AdSense to fund aspects of his business like advertising seminars — and outsourcing to his virtual assistants. Yes, AdSense is a legitimate and significant revenue source. However evaluate AdSense with some type of balance.

By now you may have heard about people like 6 figure income with AdSense, or Jason Calacanis of Weblogs being on his way to generating 1 million dollars in AdSense revenue. Google’s Ad revenue sharing affiliate program for publishers certainly seems to be an eSales Nirvana for many webmasters.

But there are obvious and not so obvious times not to use AdSense ads on your sites. Let’s list – examine – and explain them below.

1. On Sales or Mini-sites

This is a no-brainer. If you are trying to sell a particular product that is important to your bottomline, you don’t want AdSense ads distracting your customers from either joining your email list, or hindering your site’s online sales process.

However I do see hybrid sites that are mini-sites or full scale eCommerce sites, with AdSense at the bottom of their pages. This might not be so bad since only 1% – 15% of your site visitors will either buy from you or fill out a form.

The thinking with this approach is you might as well make money from disinterested parties using up your server’s bandwidth.

2. SEO Business Sites

If your livelihood depends on search engine optimization or marketing for a living you might want to think twice about displaying AdSense Ads on your site. I can tell you this from personal experience. I once was on top of MSN for search engine marketing in my local area. I concentrated on my local area because I found people felt more comfortable hiring an eCommerce consultant locally.

One day my site fails totally out of the MSN index. After intense study I noticed that I obviously had a filter on my site from MSN.

I analyzed all the top ranking sites in MSN and noticed the only difference between me and the other top ranking sites was I had Google AdSense ads on my site. Someone at MSN felt that my AdSense ads, and perhaps to a less extent, my book on SEO, was getting a free ride in the MSN search engine database.

In fact I noticed that there were no sites with AdSense ads for at least the first 3 pages. Plus the sites with AdSense were only using 1 ad unit at the bottom of the home page (there were very few of them in the top 5 pages).

I knew it was strange to not have AdSense ads on the top Internet marketing sites. This prompted me to scan other industries where I noticed the same trend.

Many of the leading SEO gurus have sites that have been banned from the top listings by the search engines. It seems the more visible you become, the more of a target your sites are to the search engine auditors.

Some of my sites are still on the top of MSN with AdSense ads but that doesn’t mean they won’t also be targets in the future.

Let’s face the facts. MSN and Yahoo! have competing ad networks to Google’s, and this competitive situation is rife for a potential backlash against SEO sites with AdSense ads.

Many SEOs will point to exceptions to this position. However you have been warned!

Think about it, how long will MSN and Yahoo! sit back and watch SEO driven websites use their search indexes to fund Google? Did you know SEO in MSN and Yahoo(!) — is much easier to obtain.

Therefore optimized sites are creating an ad sales wealth transfer from MSN and Yahoo into the pockets of Google! It won’t be long before Yahoo! and MSN begin to devalue ranking on AdSense sites in their databases — if not outright ban them.

If you are in the search engine business stay search engine neutral, or create multiple sites for different search engines.

3. When AdSense Becomes Your Only Business Model

When you become so myopic in your thinking that you build a business solely on AdSense revenue — think again my friend. Why build a business solely on the largess of Google?

I don’t know if your realize it or not, but the sites making the real big AdSense money usually have a following that doesn’t depend on the search engines. Internet mavens like Chris Pirillo or Joel Comm have been on the Internet a while and have followings for their websites. Therefore they can consistently make six figures with AdSense.

These content powerhouses are an asset to Google and not the other way around. But do you think Google is going to sit back and watch just anybody make big bucks off of their top rankings?

If you do a search on most keywords you will notice many of the top ranking sites are news sites, .gov sites, or .org sites these days. The only exception is in industries where these sites don’t really exist like eCommerce industries (clothing, shopping, etc.).

No doubt in most industries you will notice a conspicuous scarity of AdSense sites in the top rankings. In other words don’t bet your future fortunes on AdSense.

An IPO based on projections of AdSense revenue isn’t in the future for the average eBusiness. Think of Google AdSense as supplemental income. Building a business solely on AdSense revenue isn’t just silly — it’s just plain stupid.

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How to Quickly Increase Your Adsense Earnings

admin — Tue, 09 Mar 2010 22:29:52 +0000

Every Adsense publisher can significantly increase their Adsense earnings by choosing the best Adsense keyword and the top paying Adsense keyword. This article will discuss how to increase your adsense earnings by at least 200 percent by using the best Adsense keyword.

The Google Adsense program has become a favorite of many internet marketers in increasing their online income. One of the keys to increasing your Adsense income is by increasing the amount of traffic to your website. Another easy method for increasing your Adsense earnings is by placing the best Adsense top paying keyword on all your Adsense websites and web pages. As well as finding the best Adsense top paying keyword, the secret is making sure your website is relevant to your chosen best Adsense keyword. Make sure your main keyword is in your h1 header tags, in the title of your web page, in your web page description and also in your meta keywords.

Make sure your best top paying Adsense keyword is in your heading, and preferably the first words used. Make sure your best top paying Adsense keyword features prominently in the first paragraph of your web content, but make sure that the website copy makes sense. If you have any images on your phrase use the alternate text image description as another place to put your best high paying Adsense keyword, however describe the image, don’t just place the keyword in it. If you are an Adsense publisher then it’s absolutely critical that you focus on finding the best top paying Adsense keyword for every page of your websites. The reason for this is pretty clear.

One keyword may be worth $17.00, a very similar keyword may be worth $2.20. You of course won’t get the full $17.00 every time a visitor to your website clicks on your Adsense ads. You and the Google Adsense program will share this revenue. When you know what your potential site visitors are looking for and have optimized your Adsense web pages for the best top paying Adsense keyword, the more visitors to your website the more clicks you should receive. Another factor to bear in mind is that the older your website is, the better Google Adsense ads will appear on your site.

Your Google Page Rank will also have an effect on this, as will your website traffic. Also don’t just focus your entire website on your best top paying Adsense keyword. There is a lot of competition for certain Adsense keywords. As well as finding the best Adsense top paying keyword, the secret is making sure your website is relevant to your chosen best Adsense keyword.

Make sure your main keyword is in your h1 header tags, in the title of your web page, in your web page description and also in your meta keywords. By using certain Adsense keyword tools you can find more long tail keywords with very little competition at all which, when you add them up with other long tail keywords, will add up to a lot of traffic and more Adsense earnings.

This article has discussed the difference between ordinary keywords and having your site optimized with best top paying Adsense keywords. Now that you know how to do that you must find the right tools to optimize your sites for the highest paying Adsense keywords.

AtomicBlogging.com

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The Full Adsense Formula

admin — Wed, 10 Feb 2010 15:11:28 +0000

Adsense is the best income generating program ever spawned! Why?

There is no product or service to promote. Only your domain. Webspace, an Adsense account, and highly targeted traffic is needed. Your success with adsense, you will soon learn, is as easy as driving s car or cooking a four course meal. The reality is Adsense Success and everything else has to be learned. When you learned how to drive a car it became simple and after a couple of months of driving everyday or so. It became second nature. Once you learn the Adsense formula and it’s variables. The sky’s the limit with Google Adsense

Learn The Adsense Craft.

You can’t cheat your way to success or for some a healthy adsense income. Just like anything other skill in life, it has to be learned. Everything that everyone knows was learned from a teacher(I.E. Anyone), a book, an article(I.E. Newspapers, Magazines, and the Internet), or by word of mouth. You have to learn the adsense formula and all the adsense variables. I have a A.A.S in Computer Programming and Engineering. So believe me I know how to give low-level instructions. No one can tell YOU how to make YOUR site a success, only guide you in the right direction.

The Adsense Variables

TT(High CTR) + Content = Adsense Earnings

Content – try to have a 1000 words of keyphrase-rich content. High CTR – highly optimized placement of the adsense code. TT – Highly Targeted Traffic

Yes that’s it. The “Adsense Formula” is just a basic math problem and as we all know any on can learn math. We’re not near finished. These variables the make up the Adsense Formula is the key to your success. Why refer to them as variables, because these Adsense elements constantly change and YOU are in full control of them. Imagine a indoor plant and its variables. Sunlight, Soil PH, CO2, Fertilizer, and Water. You control every variable and if each one is highly optimized then you will have a healthy fast-growing plant. If you highly optimize each adsense variable then you will in turn receive a healthy fast growing adsense income. Now that we have an understanding let’s evaluate this “Adsense Formula.”

Adsense Content

Keywords are a bad idea! High paying or not. In fact don’t choose high paying keywords, not because of the saturation of SEO experts, but because keywords are to broad. Adwords is ying and Adsense is yang. Broad keywords have low payouts and ctr. You want to target keyphrases, so your site only displays high paying adsense ads, not .15 adsense ads from some beginner with one of your terms in their adwords campaign. There is a lot of free content online, but it is best to use unique content for search engine purposes. To accomplish this hire a writer or choose niche subjects that you are familiar with, so that you can write your own articles and e-books. Don’t base your site on money rather than your passion. Example. My passion is computers and networking.

Adsense CTR

Optimal adsense ad placement is the heart of high adsense ctr. There are four locations on a webpage the receives the most clicks.

Just above the fold. The fold is the end of the section of the page you can view without scrolling.

All along side the left column.

In your content, if very interesting and informative.

At the end of your content after a reader finishes.

Adsense ad format effects ctr greatly whether or not they are placed in the right spots. Squares receive the most clicks, beginning with the largest and so on. The ads should blend with your page. Only the link title should be a different color than the text and url. No borders unless red or yellow. They attract viewer’s eyes. The link color should match your site’s links, but blue and red work the best. Incredibly Increase your adsense ctr up to 400% by placing related images above or to the left of adsense ads.

Highly Targeted Traffic

Yes, there is a difference between targeted traffic and highly targeted traffic. Someone looking for an online business would be targeted traffic to this article, but someone looking for an adsense business would be a highly targeted visitor. Why high quality traffic? Your Ctr will be amazing and unbelievable because all of your traffic will be looking for YOUR site. Don’t be surprised if you have certain days where 97% of your visitors clicked an adsense ad. How? Blogs, Articles, E-books, Rss Feeds, and most SERP(search engine results page) traffic. Never use traffic exchanges or links from other sites unless their content is similar to yours.

AtomicBlogging.com

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Anyone Can Make Money With Adsense and Here’s How

admin — Tue, 08 Dec 2009 07:21:48 +0000

Jane McGowan asked:

Adsense is Googles counterpart to Adwords. With Adwords an advertiser pays Google to display their ads in the search engines and on relevant content based websites. The owners of the websites displaying the Google Adwords ads are known as Adsense publishers.

Here’s what Google has to say about their Adsense program. “How much will I earn through this program? The AdWords ads you are able to display on your content pages are cost-per-click (CPC) ads. This means that advertisers pay only when users click on ads. You’ll receive a portion of the amount paid for clicks on AdWords ads on your website. Although we don’t disclose the exact revenue share, our goal is to enable publishers to make as much or more than they could with other advertising networks.”

Anyone, any age and gender can become money generating Adsense publishers as long as they what it takes. So just who are some of these super Adsense earners?

Kids in junior high and high school have learned how to make thousands of dollars per year with Adsense. Even kids in gradeschool are getting into the Adsense game.

Housewives, retirees, mom and dads, who are just staying at home and have never made a dime on the internet have created full-time incomes by simply placing Adsense ads on their web site or blog.

Bloggers who blog just for the fun of it all have learned how to make some additional income while enjoying their blogging passion by adding Adsense to their blogs.

Full time internet marketers, webmasters and even gurus are in the Adsense game. They’ve all figured out that Adsense can be an additional source of revenue for certain websites they own.

So how does one go about this Internet Adsense game? All you need to start is a blog or a website that Google can add your Adsense ads to. There are Adsense ads for any niche or market so go with your passions that you enjoy and love to write about. There is no level of education or experience required to build an Adsense website so go with “what you know”and enjoy telling others about. There are websites all over the internet that do nothing more than provide information to their visitors, and these sites are perfect for earning income with Adsense.

Yes, writing is required. The best websites for Adsense are those that are filled with lots of great content and information. Writing articles for your website is the way to do it, and adding new articles to your Adsense website on a regular basis is highly recommended. Using the right keywords in your articles is important because Google will see your keywords and place the appropriate and relevant Adsense ads on your sites accordingly.

This is one of the many reasons why writing original quality content articles is now the latest in marketing buzz. Content and links when combined together can become a really powerful tool to a successful web site and wealthier website owners. Most internet marketing professionals are already aware of the value of an original quality content and how usingkeywords can drive targeted traffic into their sites from the search engines.

Take the same articles and content you’ve written for your website and submit them to Article directories. There are tons and tons of article directories on the internet full of niches for just about anything you can think of. Once these articles are published on the article sites and picked up by the search engine spiders and other website owners you’ll be able to drive more traffic to your Adsense websites and get more Adsense click throughs. Write it once and use it twice!

To get into the Adsense marketing business and start earning some good cash, ask yourself.Did you enjoy writing and sharing your knowledge and passions with others? If you answer yes to this question, you already have an initial advantage over most internet marketing business owners that wants to make money online with Adsense.

So what if you hate to write or don’t know what to write but want to put up an Adsense Website? Easy…you can find lots of Private Label Rights (PLR) products that allow you to copy and rewrite their articles and use as your own.

The Google Adsense market requires websites to have fresh, quality and original keyword rich content. This way, web site owners can have a steady supply of articles with the proper keywords that they relate to their site contents. The result of this is seen in the sites page rank when indexed by the search engines. Which, in turn, gets moreAdsense ads to show above, below or next to the article on their website with targeted traffic.

To sum it all up to make money with Adsense here’s what you need to do. Build a website, web page or blog with targeted keywords and phrase rich original content for the targeted traffic and relevant Adsense ads. Write quality and original content, keyword or phrase rich articles and submit them to article directories with links to your website in the resource box. Add your adsense coding to your websites and Google will add Adsense ads that are targeted to your keywords and content. When visitors come to your website and click on a relevant Google Adsense ad, you’ll be paid for that ad click.

A win-win situation if you think more about it. A favor for persons looking for quality content and information, a win for the Google Adwords advertiser and a win for you, the owner of the quality original content rich Adsense website.

So who else wants to start earning money with Adsense. You. Everyone. Anybody. Internet marketing has many opportunities wide open for this people. Writing articles and using Adsense for your kind of internet marketing strategy is one sure way of getting a piece of that action and cash.

Adsense is alive and well and is a great source of additional residual income for anyone with a website or blog.

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